India TV attempts to reach urban & rural India
India TV to launch ‘Bharat Se India Tak’, a campaign to connect with audiences across India. It will commence on Nov 19
Date-wise News
Life Ok promotes peak points of Mahadev via OOH
The two-week campaign is rolled out in Mumbai, Delhi, Uttar Pradesh, Gujarat & other key markets of Maharashtra
Create a successful brand, experts tell you how
Naveen Tewari of InMobi, Neil Patel of Crazy Egg & KISSmetrics, and Tarkan Maner of Dell WYSE share best practices for budding entrepreneurs
Print players turn on innovations for Diwali
From festive offers for advertisers to special festive editions for readers, print players have several initiatives lined up
Vijayavani publishes a ‘colossal’ supplement
Vijayavani recently published a special 208-page supplement christened ‘Anand Lokha’
Contests galore for radio this Diwali season
Radio players bank heavily on contest-based programming; design special content line-up to attract listeners & advertisers
Publicitas Digital partners with Qunar
Publicitas Digital will exclusively sell the digital advertising space of Qunar, a mainland China travel website, on a domestic and international level
BBC Good Food India turns one this November
Food magazine ‘BBC Good Food’ India celebrates its first anniversary by presenting its readers with global classics as the theme
Vivid: Media careful, muted on Obama win
Annurag Batra of exchange4media on Barack Obama’s second term as US President and the questions that the world seeks from him
No site updates & daily newsletter on Nov 13, 2012
There will be no daily newsletter and site updates on November 13 on account of Diwali. We wish our readers a very Happy & Prosperous Diwali
TV channels add sparkle with Diwali programming
From airing Diwali special episodes, launching contests to premiering movies, channels are going all out to light up television screens