Arwa Sultanali has slipped into her role of correspondent with e4m rather well. Have cracked the huge data of IRS 2011 Q2 results, she is now hungry for some more action…
Looking back, the week saw some top level changes at Mindshare with G’Man slated for an APAC role and Ravi Rao to take over from him in India. The implications are immense for India’s single largest media agency.
In his new role, Vatsal Asher will be responsible for strengthening DMA: India’s presence as an apex body for advocacy of direct marketing practices.
During January-September 2011, ‘Services’ was the top sector in print advertising that registered a hike of 40 per cent vis-à-vis January-September 2010. Print advertising of ‘Education’ sector grew by 6 per cent in first three quarters of 2011.
“For an agency like Mindshare, growth can come largely by growing with existing clients and not new wins alone. This role can open a new revenue stream for Mindshare,” R Gowthaman on being appointed Chief Client Officer, Mindshare APAC.