At a press meet attended by the country’s top TV editors, Prime Minister Manmohan Singh urged the media to be more cautious while reporting on national affairs.
Following a multi-agency pitch, Wizcraft International Entertainment has the won the mandate – from concept to execution - of the opening ceremony of ICC Cricket World Cup 2011. Sabbas Joseph, Director, Wizcraft International speaks on what can be expected.<br />
Building on the excitement for cricket, many games and apps are bringing the ICC World Cup 2011 to mobile devices.
Cheil Worldwide SW Asia today announced the launch of a dedicated website for its India operations at www.cheilindia.com
India TV has launched a reality show to support its World Cup programming. On the other hand, Times Now has lined up eight experts to decode the World Cup.
20:20 MSL, previously known as 20:20 Media, unveiled its new brand vision and identity on February 16, 2011, aligning with Publicis Groupe’s MSLGroup.
In this series titled ‘Know Your Network’, exchange4media seeks to present the known and not so known social networks from around the world.
Blue Ocean Media has entered into a collaboration with HOHO (Hop On Hop Off) sightseeing bus service in Delhi for media display rights.
Bringing users onto the data networks is going to be key for the continued growth of mobile carriers as voice starts to plateau.
Video streaming company Jigsee receives funding from the Indian Angel Network, which will help it to deploy its video streaming technology on cheap phones.
Online retail offers tremendous long tail opportunities and can more easily leverage social media to generate sales along with brand building, says Sundeep Malhotra, CEO, Homeshop18.
After 14 years with The Times of India, Sudhakar Babu is joining The Manipal Group as Director, Marketing.
Day 2 of the Mobile World Conference in Barcelona brings a slew of new devices to light. Key trends seem to be integrating hardware and software experiences.
Innocean Worldwide India is starting its sports marketing practice in India from February 2011 following anchor client Hyundai Motor’s pact with ICC as their Official Car Partner till 2015.
In an attempt to grow its GRPs further, SAB is geared to increase content hours to six days a week beginning June 2011, and also invest in reach to achieve 200+ GRPs in the next fiscal year.
Asian companies listed in the Fortune Global 100 show the greatest year-on-year increase in official Facebook presence, though many are still reluctant to engage stakeholders through this platform, according to the Burson-Marsteller Global Social Media Check-up 2011. The Study examines the Fortune Global 100’s use of popular social networking platforms such as: Twitter, Facebook, YouTube, corporate blogs and local and language-specific social media.