Date-wise News

<b>Shruti Bajpai</b>, Country Mgr, South Asia, HBO Asia

Article Image

The whole English entertainment channel space is much smaller than the English movies space. The biggest seller on Star World is ‘Koffee with Karan’, which is a Bollywood celebrity show. Movies Now, again is a library channel. They will show the movies that have already premiered on other channels. Our USP is if you want to see a movie for the first time, come to HBO. We have premiered movies which did not even get a theatrical release in India.

e4m Desk Jan 7, 2011 12:00 AM