Aol launches Bebo in India. Bebo has partnered with REAL, a Hindi Entertainment TV channel to enter the Indian market. Bebo plans to incorporate Saavn as one of its media partners.
The going is proving to be tough for sports marketing agencies in India. Some of sports marketing arms of media agencies, such as VGC Sports and to an extent, even Ogilvy Sports, have closed shop around December-end 2008. Is it the slowdown effect or lack of talent or some other factors that have hit the sector? exchange4media finds out. Earlier today, our story had incorrectly mentioned that Havas Sports has shut shop. Havas Sports is operational under the leadership of Anand Yalvigi, who is the General Manager of the business in India.
With strong existing partners like Hero Honda, adidas, Royal Challenge and Kingfisher to support the team, the GMR-owned Delhi Daredevils team has announced its association with some of the biggest brands and top players in the corporate sector ahead of the 2009 Indian Premier League (IPL) season two.
Ajay Vidyasagar, President - Content and New Media at STAR India has quit after long innings with the company. He has been with STAR for 14 years and has played a crucial role in shaping the company in multi-functional roles.
Infrastructure is on the key area list of the Indian Government and is being planned to develop in a big way over next several years. There are a number of magazines providing full-fledged infrastructure-related information. exchange4media takes a look at some of the major publications related to the core sector.
Sakshi, a Telugu news channel claiming to be the country’s first HDTV channel, has started full-fledged operations. This 24-hour free-to-air channel is promoted by Jagati Publications of which YS Jaganmohan Reddy, son of Andhra Chief Minister YS Rajashekhara Reddy, is the Chairman.
Described as the most strategic and imaginative media professional in the media industry, Nandini Dias, COO, Lodestar Universal, has been winning awards for outstanding work done by her and her teams on a consistent basis. Dias is the only woman media professional among the top 5 in the R3 India agency study report. Continuing with the tribute to the Women Icons of the media and advertising world, exchange4media highlights the achievements and contributions of Dias.
A special court on Wednesday passed an order prohibiting the media from publishing or telecasting any material that may be used as evidence in the trial of Mohammed Ajmal Kasab and two others for their alleged involvement in 26/11 Mumbai attacks. However, the media is seeing this as a direct interference in how media works.
The spat between Multi Screen Media and the BCCI seems to be resolved. After a high action drama on March 18, 2009, that even saw IPL Commissioner send communication to clients to not send ROs to MSM, and the IPL logo been taken off the MSM channels, MSM fought its way back to oust NDTV and retain the IPL telecast rights.
The truth is that Mumbai leads and dominates the creative arena. However, having said that, it does not mean that Delhi does not have talent. Some of the best names have emerged from this market. Also, if you see the International or Effectiveness Awards, Delhi has been showing a steady and robust performance, so one wonders why this perception is so acute… While in pure size Mumbai is still a bigger market, Delhi is one of the fastest growing markets in India. But as of now, Mumbai is bigger.