Several well-known names in India’s fashion industry were among winners of the Marie Claire Made in India Fashion Awards 2008. The Awards were given away at a glittering ceremony in the Capital on October 10. The Awards put the arch-lights on Indian fashion and its designers and brought to light the revolution of design.
CNN-IBN and IBN7 aim to salute the spirit of citizen journalists by recognising their efforts with the first ever Citizen Journalist Awards. The Awards would be given out at a ceremony in Delhi on October 16. The Citizen Journalist Awards recognise those who have been reporting fearlessly and are changing the system for a better tomorrow.
Malt-based health drink Boost has launched in its new avatar with ‘Power Energizers’. The new Boost will be supported by innovative packaging, a fresh new look and design as well as a new brand campaign – ‘More I Play, More I Learn’ – re-iterating the importance of sports in teaching valuable lessons.
The two films to promote the new Scorpio automatic are a radical shift from the normal Scorpio communication. For starters, there are no elaborate shoots or normal storytelling. The films rely completely on storytelling via the graphic universe created by Cell18.
Actress Soha Ali Khan has been roped in as brand ambassador for Rosebys Interiors India Ltd, a home decor and lifestyle products company. The company has also announced its rollout plans for India. Rosebys would be bringing in world class retail experience and a contemporary range of products for the modern Indian woman’s home.
UETL (UTV Entertainment Television Ltd), which houses UTV Movies and World Movies, has signed a satellite syndication deal with Zee TV in which it has licensed rights for 21 films on a non-exclusive basis for India and overseas.
HDFC Standard Life has unveiled ‘Sar Utha Ke Jiyo,’ a music album promoting and propagating ‘Self Respect’ and ‘Self Reliance’. A music video announcing the same would be on air on all major television channels from October 13 onwards. The album will be available in all leading stores across the country from October 20.
Sanjay Bhatla has joined Sieger Solutions, a wholly-owned subsidiary of Deccan Chronicle, as Vice-President, Sales (West). He will be based in Mumbai and will be reporting to Amit Shukla, CEO, Sieger Solutions. Bhatla will be responsible for generating revenues for Gujarat, Maharashtra and Goa.
INCL Group has bagged media and creative duties for Cucine Lube, an Italian modular kitchen company, which is now venturing into India. The agency won the account after several business propositions. News Communication, the PR outfit, will work on the image management plans as well as on the communication segment for Cucine Lube.
Prasar Bharati has moved Supreme Court challenging Delhi High Court’s order asking it to carry Zee Group’s three channels – Zee Smile, Zee Jagran and ETC Music – and Total TV and Chardhikala Time TV on its DD Direct Plus DTH platform.