Date-wise News

ZenithOptimedia has released its first Advertising Expenditure Forecasts to 2010. The agency has predicted global ad expenditure to grow by 6.7 per cent in 2008. This figure is 5.3 per cent above this year, and the rise is credited to the Olympic Games, elections in the US, and European football tournament. Also in 2010, the Internet is likely to overtake magazines to become the world’s third-largest advertising medium.

exchange4media Bangalore Bureau Dec 5, 2007 7:03 AM

Renaissance Retail Venture Pvt. Ltd, the Indian arm of Verigold Jewelry Inc., USA has appointed Beehive Communications Pvt. Ltd as its communication partner for its brand Lucera in India. The account size is estimated to be Rs 5 crore.

exchange4media Mumbai Bureau Dec 5, 2007 6:45 AM

Worldkids Foundation, a not-for-profit organisation dedicated to the promotion of ‘entertainment with a purpose’, has launched the ‘Kotak Worldkids International Film Festival’ in Mumbai. The festival is showcasing the best of international and national award winning animation, documentaries, shorts and feature films at the weeklong festival from November 30-December 6, 2007.

exchange4media Mumbai Bureau Dec 5, 2007 6:43 AM

H&B Stores Ltd, a wholly owned subsidiary of Dabur India Ltd, has launched its specialty beauty, health and wellness business, ‘new-u’. These stores would purely focus on beauty, health and wellness products, with around 20,000 stock keeping units (SKU) in different categories. The first ‘new-u’ outlet would open by end of January in Delhi, and then expand to other major cities in India.

e4m Desk Dec 5, 2007 6:41 AM

BEI Confluence has roped in Santosh Menon as COO for its Mumbai and Bangalore operations, following the resignation of Kiran Vernekar, who held the same position. Menon will be based in Mumbai and would report to Managing Director Tapas Gupta.

Rishi Vora Dec 5, 2007 6:38 AM

It’s a news that would rev up the adrenalin of all the deep-pocketed biker boys in India. Yamaha Motor India has launched two of its superbikes – the flagship YZF-R1 and the cruiser style MTO1 – in India. Priced at Rs 10.5 lakh, the bikes don’t come cheap, but Yamaha is seeking to rev up its market share in the country with the new launches.

e4m Desk Dec 5, 2007 6:36 AM

Close on the heels of launching a new series ‘Kuchh is Tara’ in its 9.00 pm block, Sony Entertainment Television is now all geared to bring in another new offering, ‘Salaam Zindgi’. The new show will premiere on December 11 in the 8.30 pm block. Sony is going the whole hog to promote the show with the tagline ‘Ek salaam uss ladki ko jo bilkul aap ki tarah hai.”

exchange4media Mumbai Bureau Dec 5, 2007 6:34 AM

After the successful launch of supplements like ‘Cinema Plus’ and ‘Retail Plus’, The Hindu is gearing for yet another launch. This time around, it is a tabloid targetted at the young affluent readers in the age group of 20-35. Christened ‘Ergo’, the tabloid will be launched on December 10 and distributed for free.

Judy Franko Dec 5, 2007 6:32 AM

In-store digital media network vJive Networks and The NewsMarket have announced their partnership to bring international news video to over 100,000 in-store screens, shops, gyms and other retail locations by 2010.

exchange4media Mumbai Bureau Dec 5, 2007 6:30 AM

The latest Internet in India (I Cube) Report 2007, published jointly by the Internet and Mobile Association of India (IAMAI) and IMRB International, reveals that the number of Internet users in India in the ever user or claimed user category has touched 46 million in September 2007 from 32.2 million in September 2006. During the same period, the number of active Internet users has reached 32 million.

exchange4media Mumbai Bureau Dec 5, 2007 6:28 AM

The Asian Private Equity and Venture Forum India 2007 gave an opportunity to Indian and other Asian investors to discuss some of the emerging trends in the private equity and venture sector and even debate on issues stalling its growth. The two-day conference on December 4-5, 2007 has been organised by ‘Asian Venture Capital Journal’ in Mumbai.

e4m Desk Dec 5, 2007 6:18 AM

Amway India has forayed into colour cosmetics for the first time in the country. The colour cosmetics category would be under the brand name Attitude Colours.

exchange4media Kolkata Bureau Dec 5, 2007 6:17 AM

The new Internet property launched by Yahoo! India and the Jagran Group will seamlessly integrate the Hindi content of Jagran with Yahoo! The agreement brings together Yahoo! and the Dainik Jagran conglomerate to provide the best of both online services and print media content for users and advertisers.

e4m Desk Dec 5, 2007 6:15 AM

Vishaka Communications is in a major revamp and re-energising mode. The ad agency recently brought in some fresh talent. Sanjiv Ranjan has joined as Senior Creative Director, while Raju Deolikar has joined as Creative Director-Art. The new creative team comes on board from the first week of December.

e4m Desk Dec 5, 2007 6:12 AM

India Today Group plans to go digital in a big way under the aegis of India Today Group Digital with a super website that would showcase all its properties under one umbrella. The website is expected is to be launched in early 2008. Meanwhile, the Group has already relaunched websites of its brands, including India Today and Business Today.

e4m Desk Dec 5, 2007 6:08 AM

At UBS Media Conference: VP-Advertising Tim Armstrong

e4m Desk Dec 5, 2007 6:05 AM

Digital, Media Review Decisions Still Pending

e4m Desk Dec 5, 2007 6:03 AM