Zee Network has announced an in-house re-organisation in order to harness talents from within and offer them wider responsibilities.
Arati Mukerji, Head of Consumer Communications, India & South West Asia, Motorola Mobile Devices, says that PR has helped transform a fundamentally technology brand into a strong consumer brand. She adds that digital technologies are fuelling a culture that values individual voices over institutional ones. The challenge is to find ways to connect with stakeholders that make an impact.
Wieden+Kennedy (W+K) has kept its India entry deadline. The agency has merged with creative agency ‘A’ to commence W+K India operations with the launch of W+K Delhi. The transition period, following which the brand name ‘A’ would dissolve, has been almost completed, and W+K Delhi marked its official launch on November 1, 2007.
Starcom MediaVest Group has been appointed as strategic consultant and media planning AoR for Sahara One’s new entertainment channel, Firangi. Firangi will broadcast some serials from all over the world, dubbed in Hindi.
This season, Disney plans to captivate the attention of kids with a new series, ‘Power Rangers: Operation Overdrive’. The series is currently being aired from Monday to Friday at 5 pm on the Jetix slot.
Nokia has launched its N81 and N95 8GB handsets, even as industry players debate on the role of various stakeholders in helping the industry leapfrog and overcome challenges in the arena of mobile entertainment.
Weblo.com, a website that allows content creators on networking sites to monetise content, is now eying the Indian market, after its success in the US. The website is a virtual copy of the real world, where people are encouraged to deal in buying and selling of cities, and celebrities, and make money out of the content they share and upload online.
Reliance Communications and Mindshare Interaction India are the finalists at the Mobile Marketing Association (MMA) 2007 Global Award, in the same category of ‘The Best use of Mobile Marketing-Direct Response’. The awards will be presented at the MMA Annual Global Awards’ ceremony on November 14 in Los Angeles, following the conclusion of the MMA’s Mobile Marketing Forum.
Dentsu’s Media Palette Delhi operation has just signed on the media AoR business of stationery and writing instrument brands Luxor and Parker. The account is estimated to be Rs 12-15 crore. The incumbent agency is Initiative Media.
Even as Sudha Natrajan, who was so far President of Interactions, takes on the role of Associate Director at Lintas Media Group, more names have been added to Interactions roster. In addition to Kajal Malik, who recently joined the Lintas Media Services’ agency as Vice President, the agency has also roped in Sumit Kanungo as Senior Vice President.
The third edition of The Hindu Friday Review November Fest promises an assortment of music in order to satiate the appetite of the discerning music aficionados in Chennai. A total of seven concerts will be held from November 10-18.
Following the launch of RAM in Bangalore, Mumbai and Delhi, radio players from non-metros are looking forward to the launch of measurement services in these markets.
Triveni Media, a subsidiary of the Rs 3,000-crore Triveni Group, has tied up with Kolkata-based production house Sukriti Productions Pvt. Ltd to cater to all production-related requirements of the company’s to-be-launched Bengali news channel.
CVL Srinivas, former CEO-Asia Pacific, Maxus, has been appointed CEO of SureWaves, a new generation media convergence company. SureWaves is introducing media convergence solutions that facilitate combining TV content with web, out-of-home displays and mobile phones in a unique manner.
The Indian Cricket League has partnered with Provogue, TCI, Sab Miller and Microsoft for the first ICL 20 tournament to be held at Chandigarh later this month. The announcement has come along with the unveiling of team gears designed by ace designer Manish Arora, in Mumbai.
Leading sanitaryware company Parryware Roca has entered into an agreement with Home Town, the specialty home products retail chain from the Future Group. Under this tie-up, Home Town outlets will display and sell the entire range of Parryware bathroom products.
Planet Sports, part of the Kishore Biyani-promoted Future Group, will be investing over Rs 250 crore by 2010 to increase its store count to 150 across 25 cities from the current 45 outlets in 19 cities.