Conceptualized by What’s Your Problem Brand Solutions Pvt. Ltd., the social media-led campaign renames the festival and reaches out to celebrities with a heartwarming message
According to InMobi’s Audience Insights Mobile Gaming, Asia Pacific, report, 89 per cent of India’s gamers are on mobile with a 20.3% growth year on year
The ‘The New Darwinism’ report uses creativity to paint a world of the future and attempts to predict how humans will behave once the lockdown is rolled back
The campaign has a short video showing the value of closeness of heart by reliving memories of relationships at a time when social distancing is essential
The show features some of the prominent names from the music industry as celeb judges – Amit Trivedi, Palash Sen, Tulsi Kumar, Dhvani Bhanushali, Akasa and Richa Sharma