Burger King has upped the ante with its new unappetising ad featuring a rotting Whopper. While some laud the brand's audacity, others are left with a bad taste in the mouth
Mehta, MD, Eco Signs on the 10th edition of the e4m NEONS OOH Conference & Awards will shed some light and dispel myths on what truly counts as "eco-friendly" in advertising
Among other speakers, David Droga, Founder and Creative Chairman, Droga5, and The New York Times' Chief Marketing Officer David Rubin will reflect on their creative partnership
Industry experts suggest reduction in raw material purchase cost has in all likelihood saved the entire newspaper fraternity about Rs 1,000 crore in overall spends
In a fireside chat with Dr Annurag Batra, IMPACT Person of the Year winner, Raveendran, Founder & CEO of BYJU'S, talks about why the company’s advertising has struck the right chord among the masses
The media company has said its domestic advertising revenue was affected by significant declines in political advertising compared with the prior-year quarter