Likee rolls out new 'Foresee' feature
The new function captures the facial image of the user to morph it in the pre-designed clips corresponding with the future prediction
Date-wise News
UC Browser introduces in-app cloud storage space
The browser has rolled out a simple ‘Save to Drive’ function so that users can directly save downloadable online content they wish to access offline directly onto the cloud
‘The win has motivated me as a leader, given me a larger purpose and bigger goals’
Chiragh Cherian, Director – Online and Below the Line Initiatives, Perfect Relations shares his thoughts on the recognition, trends of 2019 in the communication industry and the plans for 2020
Google Chrome plans to phase out third-party cookies for improved privacy
With the move, Google will still be able to maintain an ad-support web by disabling the third-party cookies
Yum! names Merrill Pereyra as MD Pizza Hut Indian Subcontinent
He will oversee the growth and expansion of the brand’s footprint across the subcontinent countries, based out of the headquarters in Gurgaon
The Social Street announces inclusion of integrated outdoor services The Blank Canvas
The agency has been conceptualised to bring true integration in campaigns, understand brand requirements and help create consumer connect
CEQUIN expands outreach to 1.5 lakh marginalised women and girls
2019 was a milestone year for the NGO as they celebrated their 10-year journey, both in terms of both the depth of impact as well as expanding outreach
AICTE appoints Dr Anurag Batra as Member of the Board of Governors at MDI, Gurgaon
It is the first time an alumnus of the MDI has been appointed on its board
McDonald’s India North and East announces Zomato as delivery partner
The service will be available through more than 125 McDonald’s restaurants in North and East India
True Balance announces partnership with integrated marketing consultancy One Source
The mandate will involve strategic counsel on corporate reputation management and content marketing for Balance Hero, as the brand strengthens its presence across India
Credibility has risen many folds thanks to e4m recognition: Komal Lath
Komal Lath, Founder at Tute Consult shared her feelings about being in the list and how will the recognition add value to her.
'e4m has given recognition to Communications & PR, which usually miss the spotlight’
Akanksha Jain, Head -PR & Communications at Pine Labs Private Limited shares her thoughts of being in the list and her future endeavours
ZEE5 Global announces plans to drive growth in Bangladesh market
Some of the upcoming plans include the production of local content and a talent hunt titled ‘Bangladesh’s Global Superstar’
Amazon pledges $1 billion to digitise SMBs in India
Jeff Bezos also announced that the online retail giant will use its "size, scope and scale” to export ‘Make-in-India’ goods worth S10 billion by 2025
Publicis Sapient strengthens Experience team with key appointments
Karin Giefer has been named Senior Vice President of Experience and Quinnton Harris has been appointed as Group Creative Director, Experience
iProspect North wins Max Bupa's digital media account
The account was previously handled by Wavemaker
BrandStreet India appoints Pallavi Vyas as Business Head (West)
Prior to this, Vyas was Senior Business Director at Mindshare
Anker Innovations ropes in Saina Nehwal as brand ambassador
The year-long deal will see Nehwal be a part of a 360-degree nation-wide multimedia campaign
Ogilvy Sydney sharpens social offering, appoints Peter Galmes as Lead Social Creative
The agency has also appointed Maria Torres as Art Director; Deb Rothschild as Senior Copywriter; SoJung Lee as Senior Designer and Jingyi Hu who has joined as Junior Designer
Our focus is to keep growing faster than the market: Anand Bhadkamkar, DAN
DAN CEO Bhadkamkar talks about his plans to leverage the agency's strong creative and digital capabilities & make more acquisitions in 2020
E-commerce will be an important contributor for us in next 3 years: Arjun Ranga
Managing Partner NR Group & MD – Cycle Agarbatti, Ranga tells us about the company's ad strategies, product diversification and e-commerce plans
Regional content drives 4x growth for us: Akash Banerji, VOOT
If 2019 was about setting targets, this year for VOOT will be about achieving them. Akash Banerji, Business Head- AVoD shares what has helped VOOT bag 100 MAUs and also his vision for the platform
FCB Ulka's OOH campaigns for Mumbai Police is an ode to the city and its police force
Dhruv Jha, General Manager, IPG Mediabrands, shares about FCB Ulka’s long association with the Mumbai Police department, doing their OOH campaigns and bolstering their image
Shahrukh Khan and Priyanka Chopra top Bollywood reader engagement: Taboola report
Findings are based on Taboola’s analysis of open web search for Bollywood stars which included 50 mn readers, 40 thousand articles, 190 mn page views and 245 mn minutes of reading
Did Deepika’s JNU visit lead to Chhapaak’s falling flat at the box office?
With nationalism being the 'flavour of the season', experts decode whether the actor’s off-screen choice has impacted her brand image and film
Shemaroo Entertainment enters TV business with Marathi movie channel
Shemaroo Entertainment launches its first TV channel, Shemaroo MarathiBana which will be an FTA movie channel
How Kotak Mahindra is ‘banking’ on its advertising to attract customers
From riding the topical route to leveraging their brand ambassador Ranveer Singh, Kotak Mahindra’s marketing playbook seems to be ticking all the right boxes