Digital will account for 52% of total global ad tally in 2020, as per Worldwide Media Forecasts for 2020 by GroupM. The growth rate of global TV advertising will decline to 3.6% in 2019
Prior to this, Rajneesh served as Senior Vice President with MudraMax OOH, a division of DDB Mudra. In the new role, he will be leading the national business growth for Laqshya Solutions
To provide an impetus to the growing independent music scene in the country, this launch will provide a platform for independent artists, with 68 stations currently dedicated on the radio network
Ruby Sinha, Managing Director, Kommune Brand Communications shares her growth journey in the industry, her entrepreneurial venture “Sheatwork” and the future forward, in a chat with exchange4media
Jai Kewalramani, Founder & CEO, Jaibo in conversation with exchange4media shares his views on the PR industry, key drivers of the digital era, future of integrated communication agencies and more
According to GroupM's 'This Year Next Year Worldwide Media Forecast', Indian ad spends growth rate is estimated at more than 12–13% each year from 2020 to 2024
The committee will also investigate reports from the I&B Ministry, the Indian Broadcasting Foundation and the National Broadcasters Association to identify violations in ads on electronic media
In a conversation with exchange4media, Ashwin Venkatraman, COO, Furlenco spoke about the company's initial days, brand proposition, go-to-market strategies, revenue growth expectations & scaling up
Niraj Ruparel, National Head – Mobile, Mindshare India, shares the potential mSamvaad, a Voice-driven platform, holds for brands for connecting with rural India
Reports about markets like America hitting a saturation point may prove to be a boon as players like Netflix are turning towards India with big investments
Four Vice Presidents to be part of governing board - Jagi Mangat Panda, Ortel Communications; Shankar Bala, Fourth Dimension Media; Sanjive Narain, Prag News; Kartikeya Sharma, ITV Network