Date-wise News

In the Promo & Activation category, no Indian entry was shortlisted this year

e4m Desk Jun 22, 2015 3:32 PM

DDB Mudra Group, Mindshare Mumbai, Mediacom and O&M bag one shortlist each

e4m Desk Jun 22, 2015 1:49 PM

McCann and Grey both have 5 shortlisted entries, 3 entries from Cheil, 3 from Contract and 2 from Taproot make it to the shortlist

e4m Desk Jun 22, 2015 1:38 PM

McCann Worldgroup India has managed to garner maximum shortlists with 4 entries. Close on the heels were Grey Worldwide India, Creative Land Asia, Mumbai, and Ogilvy & Mather, Mumbai with three entries each

e4m Desk Jun 22, 2015 1:37 PM

2 entries from BBDO Mumbai and 1 from Ogilvy Mumbai were shortlisted for PR Lions

e4m Desk Jun 22, 2015 1:13 PM

All brands of Hamdard, including RoohAfza, SAFI, SUALIN, Roghan Badam Shirin, Joshina, Cinkara and Traditional Medicine, will be part of the portfolio

e4m Desk Jun 22, 2015 12:21 PM

With Newswire, Youtube hopes to provide journalists with an invaluable resource to discover news video around major events, and to highlight eyewitness video that offers new perspectives on important news stories

e4m Desk Jun 22, 2015 11:13 AM

Apollo Global Management, a US private equity major, has sold 4.4 per cent stake in direct-to-home (DTH) company Dish TV. In the second tranche stake sale the firm earned Rs 486.57 crore

e4m Desk Jun 22, 2015 11:08 AM

The Ministry of Home Affairs (MHA) seems determined in their verdict on Sun TV Network and does not look to budge from its decision. Following Attorney General Mukul Rohatgi's decision favoring the network, the home ministry does not seem to agree with his views

e4m Desk Jun 22, 2015 11:00 AM

“We have seen various comments online by anonymous users and other aliases that question the integrity and security of the Jio Chat app. As a rule, we prefer not to respond to gossip and innuendo; however, we want to assure our users that Jio Chat takes privacy and security very seriously,” said the company in the statement

e4m Desk Jun 22, 2015 9:10 AM

Social media will be gone in the manner in which you know it today; it will be shoppable, snackable, says Peter Kim, Chief Digital Officer, Cheil Worldwide

Priyanka Mehra Jun 22, 2015 9:02 AM

Part of the Rajasthan Patrika Group, and led by senior journalist Shoma Chaudhury as Editor-In-chief, Catch hopes to curate a space - a voice - one will grow to like and trust

e4m Desk Jun 22, 2015 8:53 AM

Weekly news magazine on the Media, Marketing & Advertising industry, co-produced by the exchange4media Group and Bloomberg TV India, gets highest rating in Business genre, according to TAM data for Week 24

e4m Desk Jun 22, 2015 8:47 AM

From online contests, to launching emotional videos, every brand made an attempt to dish out something unique

Sarmistha Neogy Jun 22, 2015 8:43 AM

Despite the intent of the ad, it has clearly gained attention for all the wrong reasons. The ad virtually screams of Arvind Kejriwal with over 10 mentions of his name, and none of Aam Aadmi Party

Ankur Singh Jun 22, 2015 8:29 AM

In week 24 the genre saw a viewership rise, however, as compared to almost 8 hours spent on the genre weekly during the first quarter of the year, viewers have been spending 7.1 hours on it in the past 4 weeks, according to TAM data

Priyanka Mehra Jun 22, 2015 8:24 AM

"We had an amazing piece of advice from Andy Payne, our jury President. He revealed his ICE principle to us. Idea, Craft, Engagement," says Deshpande, Co Founder & Director of Elephant, who is part of Cannes Design Jury, as she talks about judging entries with ICE principle

Ashwini Deshpande Jun 22, 2015 8:06 AM

Arjun Reddy, an entrepreneur who owns and runs a diversified portfolio of businesses, and Pradeep Uppalapati, who was a Senior Director and India Lead for Global Corporate Development Team at Accenture, partner Bose and Malhotra

Priyanka Mehra Jun 22, 2015 8:03 AM

Social discovery, gamification, location and messaging - Tinder Founder and President Sean Rad says all four are captured with the app, which has made 8 billion matches so far, making it attractive to advertisers

Srabana Lahiri Jun 22, 2015 8:01 AM