Meltwater, a provider of media intelligence solutions, has launched a new product built for corporate communications and other business decision makers to keep on top of billions of real-time editorial, blog and social media conversations
The new campaign aims to discover and recognize emerging blogging, vlogging and micro-blogging talent in India
ashion101.in is India’s first multi-lingual fashion portal and is available in three languages
Rao will be taking over as Chief Client Officer, Mindshare MENA effective May 1st, 2015 and will be based at the Dubai office
IMPACT unveils the fourth edition of 50 Most Influential Women in Media, Marketing and Advertising in Mumbai today
Harris was Senior Vice President, Marketing and Sales
Ghosh had joined Ruchi Soya in August 2012. His next destination is unknown
The account was won following a multi-agency pitch. The integrated campaign to commemorate 100 years of Tata Power will be handled out of the agency’ s Mumbai office
IMPACT unveils the fourth edition of 50 Most Influential Women in Media, Marketing and Advertising in Mumbai today
Over a period of time, the fiercest creative minds learn to treat these limitations not as obstacles to crafting great brand messages but worthy adversaries who force their minds into a higher gear, says communication consultant Paritosh Joshi
Indian cable and DTH operators are among the top in the world in the number of subscribers in terms of Pay -TV or digital. But revenues are one of the lowest in comparison to international operators due to low pay -TV expenditure per household
Since the ICC World Cup commenced, some brands have maintained their positioning, and strengthened their campaigns on social media. exchange4media takes you through the top brand campaigns on Twitter this cricketing season