With this initiative, Dentsu India will be the first Ad and Communications firm to offer CSR services, along with a reputed implementation and monitoring partner, UNFPA India.
Sandeep Sarma joins the agency as the Digital Director- Client Servicing while Arunima Singh joins as Group Head-Servicing
The new 30-second TVC highlights the numerous options provided by the portal to help customers find the right house that matches their needs
Radio City, Radio Mirchi and BIG FM vie for top spots in Mumbai, Delhi, Kolkata and Bangalore
Newly launched shows on Hindi GECs fight for eyeballs
In the wake of the recent festive spree, e-commerce ad spend on TV is estimated to grow by 25-30% in the near future
It was stated that with the emphasis on 'Make In India', and the fact that indigenous STB manufacturers have the capacity to deliver the required quantity of STBs, supply orders may be placed with them in advance
Integrated campaigns have been on the rise in recent years. With the evolution of technology and social, the line is thinning between all marketing methods, making them work in tandem with each other
A study done by Vserv indicates how mobile is driving e-commerce in the age of multi-screens