In his new role, Ghoshwill be leading a creative team and will be reporting to Kapil Mishra.This is his second stint at Contract. Ghoshjoins in from TBWA\Mumbai
Sandip Shah of ShopYourWorld talks about the shopping frenzy of Black Friday in North America and how the culture of such dramatic sales is fast seeping in India
Pradhan joins as Chief Strategy Officer. She will lead the 'Integrated Strategy' function encompassing traditional, digital, retail and experiential divisions
The audience is in segments, therefore, the mktg mix includes ATL, BTL, on-ground activation, channel support, PR & social, shares Vivek Chandel, Executive Director, Marketing, Xerox India
Sandip Shah of ShopYourWorld talks about the shopping frenzy of Black Friday in North America and how the culture of such dramatic sales is fast seeping in India
Pradhan joins as Chief Strategy Officer. She will lead the 'Integrated Strategy' function encompassing traditional, digital, retail and experiential divisions
Tejpal underwent interrogation by the police on Dec 1, who sought to corroborate the sequence of events that the survivor has mentioned in her complaint
The CEO of Bates Asia talks about the importance of collaboration, data and analytics, learnings from India for global advertising industry and much more...
Today, clients don't need a digital strategy; they need a strategy for a digital world, says Prashanth Challapalli, Senior VP & GM, iContract in the first part of this series