Mobile social gaming service PlayUp has launched three new quiz-based games, which will be based around the live matches of the Cricket World Cup.
Nokia and Microsoft have tied up to bring Nokia smartphones, which carry Microsoft’s new mobile OS, and stem the slide in growth.
Airlines advertising in print fell by 21 per cent during 2010. International airlines contributed 75 per cent to this category, even as domestic airline advertising dropped by 49 per cent.
HP’s new tablet device, the TouchPad, joins the list of high profile tablet computers that will release in 2011, and also introduces a fifth tablet OS to the list.
Microsoft India Chairman & Corporate Head Ravi Venkatesan is leaving the software giant and looking for opportunities where he can impact millions in a positive way.
A series of action-packed meetings, deadlines and follow ups are what fill up Tasneem Limbdiwala’s week. A peek into the hectic life of one of e4m’s oldest reporters…
“I am optimistic about the Indian radio industry as it is poised to become quite a big industry by any international standard in the coming years. It now looks more open to International collaborations,” says Jan Hoek, Director General, Radio Netherlands.
“It is all about being able to justify the fee or the revenue which the agency merits. There is tremendous pressure to demonstrate the value which you add to the client’s business and, therefore, justify what you truly deserve as remuneration,” says Kamal Oberoi, MD, M&C Saatchi.