Date-wise News

Guest Column Retrofit: The gloves are off as GECs pump up content line-up with new shows

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The general entertainment space finally has a sense of competition. It is a competitive set with some element of creativity these days. Spanking new shows across the spectrum – fiction, pulp and reality – from all the competitors give viewers more options. Veteran journalist Sandeep Bamzai gives a run down on the new shows across Hindi GECs and how they might impact the channels’ prospects.

Sandeep Bamzai Jul 15, 2009 9:07 AM

Percept goes all out to celebrate 25 years

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It is not everyday that an agency gets to celebrate its Silver Jubilee. So, Percept Ltd is understandably very excited about completing this landmark and has lined up a slew of activities. These range from panel discussions on event, entertainment and communication verticals, group photo sessions and, of course, parties.

e4m Desk Jul 15, 2009 9:06 AM