Maitri Advertising awarded Agency of the Year; other significant winners include Flipkart Internet, Zee Entertainment Enterprises and Madison PR
Kohli joins Britannia from Jubilant FoodWorks
Marketers can leverage the festive spirit of the Indian consumer by utilising HT Media’s reach of 240 million across Print, Digital & Radio
The baby care products are designed to meet the needs of newborns and new mothers
Raj will be responsible for driving the company's revenues
The focus of the TV show is to present the most objective of views devoid of biases, bombast and bigotry
The platform is the 17th OTT app apart from Disney+ Hotstar, ZEE5 and SonyLIV to collaborate with Tata Play Binge
The brand has also flagged off the association with a 20-second ad film featuring the cricketer
She will lead strategic marketing and communication efforts for the brand
The awards recognise brands and agencies for the most innovative and effective campaigns on YouTube in the past year
Other gems from the adworld include witty spots by ClearTrip, Apollo Tyres and Mountain Dew
Industry watchers believe that NFTs can forge a more meaningful relationship with the customers, boost brand loyalty and open up more avenues for collaboration
The summit will be held on ground from 9am onwards
Yes, says Atit Mehta, Byju’s Marketing Head, who insists that all sports sponsorship deals will be honoured, and the call on their renewal will be taken when the time comes
The JM Financial report says IPL ad rates on TV for a 10-sec spot will go from Rs 15.7L to Rs 18.2L in 2027. For Voot, no. of incremental subscribers expected to jump from 25 mn in ’23 to 70 mn in ’27