Mindshare India wins 8 Gold and Agency of the Year Award, Lodestar UM wins Grand Prix
BCCL walks away with Publisher of the Year Award, while FCB Group India bags two Gold
Date-wise News
‘In the next five years, a large number of people will consume only 10-15 second videos’
Ankush Sachdeva, Co-founder & CEO, ShareChat, had an insightful conversation with Vikram Sakhuja, Group CEO, Madison Media & OOH, at GoaFest 2022
‘This Goafest is going to be something truly interesting and different’
‘Agencies, like Leo Burnett, Creativeland Asia, TBWA, BBDO, which had not participated in the last five-six years have come forward to participate this year’
How IPL on TV gives consumer durables brands an edge during summers?
Multiple consumer durables brands have taken to advertising on TATA IPL 2022 on television to command an increase in their market share within a short period of time
Good content can drive brand building & growth like nothing else: Vineeta Singh, Sugar
On Day 1 of Goafest 2022, the CEO of Sugar Cosmetics says today’s consumer is looking forward to products that could solve a problem point for them
ABP Group launches centennial celebration campaign
Releases logo and film to commemorate the 100-year journey
Job Guarantee tips from experts, the cricket way: Simplilearn and ESPNcricinfo join hands
In line with this insight, ESPNcricinfo and Simplilearn have collaborated on an interesting content initiative this IPL
Value 360 Communications launches VMoms program to support working mothers
The company will also offer critical health benefits to working mothers and expecting mothers
Ferns N Petals announces key leadership elevations
The gifting company will be led by Pawan Gadia as Global CEO & Director, Manish Saini as CEO E-Commerce India, Rajesh Kumar as CEO Overseas, and Udyat Gutgutia as Director
Goafest 2022: Glimpses from Day 1
Take a look at some special moments from through the day
Ipsos reports revenue of €547.8 million in Q1 FY22
The company's business grew 17.5% in Q1 2022 as compared to Q1 last year
Actor Siddhant Chaturvedi roped in as Ulysse Nardin’s face for India
The Swiss watch manufacturer says Chaturvedi was chosen because he is a youth icon
Mercer|Mettl appoints Vineet Singh as CMO
Prior to this, Singh was the Co-Founder & CMO of CopperBridge Media and Appylika
Bhavna Singh joins Bharat Serums and Vaccines as VP – Communications
Prior to this, Singh was associated with MSD as Associate Director of Communications
SPNI bags exclusive media rights for Roland-Garros in India & Indian subcontinent
The 2022 Roland-Garros will be held between May 22 to June 5
Rediffusion ties up with BeenThereDoneThat to roll out services in India
BTDT provides solutions to companies facing growth challenges
Vadilal Group awards OOH media business to Connect OOH & Publicity Parlour
The agencies would manage Vadilal’s OOH media, strategy, planning, buying, negotiation and implementation for OOH
ixigo ropes in Rahul Gautam as Group Chief Financial Officer
In his previous stints, Gautam has worked with SBI Capital Markets Limited, Religare Capital Markets Limited and Deloitte Haskins and Sells
DDB Mudra Group appoints Aniruddha Deb as EVP & Head of Business-North
In his previous stints, Deb has worked with Unilever, Nestle, Wipro, Samsung, LG, HSBC, Vodafone, KFC and Subway
Google names Archana Gulati as Head of Public Policy, India: Report
Gulati was earlier Joint Secretary of Niti Aayog
How is building martech roadmap different for D2C and established brands
Guest Column: Arun Neelakantan, VP – Digital Transformation & Growth, Unilever South Asia & Member of MMA Martech & Data Council, shares insights from MMR Report 2022 to be launched on May 10
'Transparency, macro-targeting & social media are at the core of omnichannel marketing'
Naved Chaudhary, Marketing Head, Ingram Micro India, shares how they have shifted their focus to data-driven omnichannel marketing from traditional marketing, trends they follow, and more
Sulina Menon bids adieu to OMG after 9+ years
Menon steps down as the Managing Partner of the Group
Not just heat, AdEx too rising this summer
Industry is hopeful of touching pre-Covid numbers this season
Can super-apps be a boon for advertisers & consumers?
Experts opine that with super-apps, advertisers can get integrated opportunities and better performance visibility and they can be a one-stop solution for their customers
Paramount+ to be launched in India in 2023 in partnership with Viacom18
The streaming service will be launched in the UK and Ireland on June 22, 2022
Goafest 2022: Riveting conversations, engaging sessions & performances to mark Day 1
The new AAAI logo is set to be unveiled at the festival today