Bharat Ranga to launch GEC named Azad
The launch of the channel has been slowed down because of the lockdown across Maharashtra, say media reports
Date-wise News
Sudhir Sitapati to join Godrej Consumer as MD & CEO
Nisaba Godrej, who is currently the Chairperson and Managing Director of Godrej Consumer, will serve as Executive Chairperson
Clubhouse debuts on Android
The app will remain in the invite-only model
Grey promotes Javier Campopiano to newly created position of Global Creative Partner
He will also take on a new role driving the creative output on a major global assignment at WPP
ENIL's Mirchi forays into Bahrain market
Mirchi has been launched in Bahrain on 9th May through a 100% subsidiary – Mirchi Bahrain WLL
Marriott International launches Good Food = Good Mood campaign
Conceptualised by Shaun Kolah (Warp Studios) and produced by Toast Events, the campaign includes a series of 5 films, shot in four languages – Hindi, English, Bengali & Kannada
Shiprocket appoints Amit Bhatia as Vice President of Marketing
Bhatia has previously served as the Senior Director of Marketing at Droom
Siddharth Jain elevated as COO of Merilytics
In his new role, Jain will be focusing on innovating and designing the next generation analytical solution delivery models to drive win-win solutions for clients and the company
cure.fit renamed as cult.fit
The rebranding will be reflected across all channels, including its app and social media accounts
IAA makes an earnest appeal to the industry during Covid crisis
The association has launched a campaign, imploring the industry to 'take a breather' during the unprecedented crisis
Anil Kapoor's true legacy was his vision to enable a ‘Virtuous Cycle’
Guest Column: Marketing Consultant Kinjal Medh said that Kapoor’s vision for an agency was to be a true strategic partner to clients & growing with their business growth
NXTDIGITAL, Siti Networks ink first-ever Infrastructure-sharing deal in cable TV space
The deal will allow SITI to leverage the HITS infrastructure to deliver its signals to its Local Cable Operators
HiveMinds appointed as digital partner for CoinSwitch Kuber
The account will be handled by the HiveMinds team based out of Bengaluru
RED FM & The Voice of Fashion announce podcast 'Shop Talk'
The show will be centred on conversations about 'meaning, memory and material of fashion'
Elephant Design bolsters leadership team with key appointments
Nidhi Isaac joins as Director - Brand & Design and Kedar Parundekar has been elevated as Vice President - Business & Strategy
Sportradar acquires InteractSport
The acquisition of the sports data and tech company is anticipated to close in the 2nd quarter of 2021
Zee Bangla Cinema launches Covid info website
The channel recently launched ‘Amra Achhi’ (We are there) which is a one-stop destination for all information related to COVID-19 care in the state
ABP Majha enforces Covid SOPs for employee safety
The channel has various safety protocols in order such as work from home, reduced working hours, regular sanitization of the premises, etc.
‘We're grateful for the opportunity to bring some of India's largest brands to life’
Ashwini Deshpande, Co-Founder & Director, Elephant Design, walks us through their 32-year-long journey and shares reflections on the design space particularly in the light of the pandemic
The marketing powerhouse that is Sudhir Sitapati: A look at his best works at HUL
From 'Swad Apnepan Ka' for Brooke Bond to 'Daag Ache Hai' for Surf Excel, we list out renowned ads from Sitapati’s 22-year stint with HUL
Talha Nazim: A creative star who radiated with love, compassion & kindness
Teary-eyed industry colleagues pay heart-warming tributes to Nazim, Ogilvy India's Executive Creative Director, who, just in his 40s, passed away due to Covid
How DDB Mudra Group put people at the heart of its operations as pandemic rages on
The Group has not only backed several employee-friendly initiatives but also churned out brand campaigns that inspire positive changes in these trying times
While TMC led digital, BJP championed traditional media with max ad inserts: TAM
BJP's inclination towards print, radio and TV in 2021 polls is in stark contrast to its 2016 stance where it led in digital ad insertions for the state elections
Broadcasters feel the May heat as advertisers tighten purse strings due to lockdown
Industry experts hope that June and July will be better as they expect advertisers to spend the IPL ad money that got saved
Starcom names Niti Kumar as Chief Operating Officer
In her new role, she will be reporting to Rathi Gangappa, CEO of Starcom India