By leveraging CleverTap’s Psychographic Segmentation feature, SonyLIV is able to process millions of data points across its entire user base to determine predominant interests of the audience
The app is a free tool for SMBs to start their digital journey through listings on Google and keep their business presence up-to-date on Google Search and Google Maps
People posting ads relating to a political campaign will need to provide identity proof and documentation of their address which will be checked and verified by Facebook India's team
Kartik Mohindra, CMO, Pernod Ricard India, spoke about the new association and how Pernod Ricard is looking at brand amplification involving cricketing and non cricketing platforms
Shah Rukh Khan starrer Zero has become the first Bollywood film to utilise Amazon Alexa, develop a Snapchat filter, and even create a Whatsapp sticker pack.