Date-wise News
Brand makeover has just been redefined by Oxemberg
Hill+Knowlton Strategies India appoints Chetan Mahajan as President & CEO
BARC India calls for RFPs for independent strategic consultancy
KV Sridhar unveils name of new venture – Hyper Collective
IBF demands 'Infrastructure Status' for broadcast and content distribution sector
Ventes Avenues appointed sales partner for Bollywood Bubble & Sportswallah
United Breweries awards Publicis Kingfisher Ultra Max
Guest Column: The importance of your personal currency: Ameer Ismail, GolinOpinion & dCell
Just like with any brand, building your personal currency too takes careful planning and strategizing. One sees examples of successful individuals who have used this concept exceptionally well everywhere – however, to create and use your personal currency, the only ground rule is that it must be interesting and focused, writes Ameer Ismail, Executive Director, GolinOpinion & dCell