MSM will be launching new sports channel Sony Kix that is expected to launch with the IPL. The channel will broadcast IPL in the two new regional feeds, Tamil and Telugu
TRAI issues Tariff Order to prescribe a framework for commercial interoperability of Customer Premises Equipment (CPE) offered by the DTH operators to their subscribers
The Ministry of Information and Broadcasting (MIB) says it has received 28 applications for the first stage of the Phase III partial auctions that will see 135 FM radio channels go under the hammer in 69 cities
On the back of a multi-agency pitch that took place last year, Carat from the Dentsu -Aegis Network has bagged the Sony media duties. Initiative from the IPG umbrella is the incumbent agency on the account
Multi Screen Media has sold 100% of IPL's on-air inventory, barring the last four days of the tournament. MagicBricks.com, Raymond and Parle Products join the list of associate sponsors