The special edition celebrates 25 culinary icons from across the world & their greatest dishes, besides paying tribute to five heritage cafes around the country
Dutta joins as Vice President & Senior CD and will be responsible for Dominos, JK Tyres, NIIT, Jaypee Cement & LT Foods accounts. He moves in from TBWA, Delhi
Wigham will be responsible for MediaCom’s overall trading performance & work closely with regional & in-market trading teams across GroupM Trading and MediaCom
Mohanty will be based out of Delhi & will report to Sonal Dabral, Chairman & CCO, DDB Mudra Group. He joins from McCann Erickson, where he was Executive Creative Director, Delhi
The business will be handled out of Carat’s Mumbai office. The agency has been working with SCA for the last one year to firm up the launch strategies of its brands in India
Siddhartha Sahni, Vice President - Key Accounts, Webchutney talks about why he looks up to Sudhir Nair at G2, his learnings from social media marketing & more...
With its augmented reality app, Mathrubhumi will be able to bring interactivity to static print pages with video overlays, slideshows, social media connect & links to download content
STAR India is launching Star Sports, a sports network of six channels, along with Starsports.com, on Nov 6. The launch is backed by a mass multimedia campaign with the proposition ‘Believe’
The actor is all set to don a ‘chocolate hero’ avatar in one of the biggest Mars Inc launch campaigns in India
The growing school of thought that a highly visible campaign targeting a wider set of TG can offset the lack of idea & clarity in communications is a dangerous trend, says Roy V Mathew, MD, Stark
Siddhartha Sahni, Vice President - Key Accounts, Webchutney talks about why he looks up to Sudhir Nair at G2, his learnings from social media marketing & more...
An ad network is an extension of a media agency supported by tech, explains Uma Shankar Bhardwaj, Founder & CEO, iAvatarZ Digital, speaking about the business of such networks in India
With its augmented reality app, Mathrubhumi will be able to bring interactivity to static print pages with video overlays, slideshows, social media connect & links to download content
The move enhances Eastwest PR's reach & capability to deliver pan-Asian PR programmes for its international clients. Sanjay Bose has been roped in as Regional Associate Director
"I wanted to create a truly integrated company that brings strategy, creativity, design & tech together," says Deshpande, talking about the rationale behind starting this new venture