Date-wise News
STAR expands its India offerings to Comcast customers in Spokane, Washington
STAR, a wholly-owned subsidiary of News Corporation and Asia’s leading media and entertainment company, has announced the launch of four new South Asian channels on Comcast’s Spokane, Washington area cable platform. The channels – Star Plus, Star One, Star News, and Star Gold – will now be available to Comcast customers to create a robust Hindi entertainment package.
XMudra Reunion: Down memory lane
Think of unusual ideas and platform that will not cost much in building brands - NR Narayana Murthy
In the current times when the marketers are trying to stretch every rupee spent on marketing and have to cope with budget cuts, ‘No Money Marketing’, a booked penned by Jessie Paul is very well timed. The book was launched by NR Narayana Murthy, Chairman and Chief Mentor, Infosys Technologies, who shared his views on no money or frugal marketing.
WAN-IFRA to release ‘World Press Trends’ report during ‘Publish Asia’ Conference
WAN-IFRA, the world association of newspaper and news publishers, is organising its second IFRA Expo India 2009 in Chennai. On the occasion of the inaugural ceremony of the conference on September 23, WAN-IFRA’s annual report on ‘World Press Trends’ with the split edition of Asian trends will be officially released.
Skincare sector advertising in print up 3 pc in H1 ’09: AdEx Analysis
Skincare sector advertising in print was up 3 per cent during January-July ’09 as compared to January-July ’08. Moisturising lotion/ creams with 26 per cent share led the skincare sector advertising in print during this period. Joy Cosmetics was the top advertiser among skincare brands in print during January-July ’09.