ENIL’s Times OOH has unveiled a new brand identity. The management has felt that the need for a new visual identity emerges from vision for an aggressive growth trajectory being charted out.
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The Tribune has launched its Bhatinda (Southern Punjab) edition on October 28. This follows the launch of its Haryana edition on September 14 this year. The Bhatinda edition is the sixth edition of The Tribune after Chandigarh, Delhi, Jalandhar, Himachal Pradesh and Haryana.
The Board of Directors of Maruti Suzuki India Ltd has okayed new appointments to the top management of the company. Jagdish Khattar will retire as Managing Director on December 18, 2007 on attaining the age of 65 years, in accordance with company rules.
Text 100 Public Relations has announced the launch of its global resource optimisation (GRO) service, based in Mumbai. The new service allows clients worldwide to tap into round-the-clock services, and gives them opportunities for enhanced communications capabilities while lowering the cost of performing time-intensive activities.
The new commercial for Godrej Sara Lee’s insect spray Hit forms a ‘Quit India Movement’ against household pests. The thought process was based on Hit being in the aerosol insect spray category with nearly 60 per cent market share, the objective was to stir up the market to increase market size itself, rather than pushing the sales.
Adlabs Films Ltd, a member of the Reliance Anil Dhirubhai Ambani Group, has announced its results for the quarter ended September 30, 2007. The company’s year-on-year consolidated revenue grew by 131 per cent to Rs 166 crore. Net profit stood at Rs 21 crore.
Training and recruitment firm Mantra Consulting has launched collegemantra.com, an online college search portal that offers advanced college and course search options to high school and college students.
Zee’s Wire & Wireless (India) Ltd, (WWIL) will be using a brand mascot to strengthen its digital cable brand GalaxZee. The mascot is in keeping with GalaxZee’s high quality and personalised service.
Jury members for D&AD Awards 2008 have been announced. Graphic design will once again be split into three juries, to be headed by Tony Brook of Spin, Aziz Kami of Kantar Group, and Adrian Shaughnessy of ShaughnessyWorks.
Zoom Entertainment Network (ZEN) is in the process of adding more offerings. Suresh Bala, CEO, ZEN, informed that the focus of these offerings would be on aggregating the urban, upscale audience. In addition to another channel, ZEN will also focus on the international Diaspora and its digital capabilities.
Mobile commerce solutions company PayMate has announced its plans for targetted mobile advertising, and has also signed on Travelguru.com as its first advertiser. MPG India will be exclusive media partner to market this new media platform to advertisers.
Bharti Airtel has appointed NDS to provide a suite of digital broadcasting solutions for the launch of its digital satellite service. Airtel will be utilising the VideoGuard conditional access, MediaHighway middleware and customised electronic programme guide from the NDS stable.
Jagran Prakashan Ltd, publishers of Dainik Jagran, has reported a 25.47 per cent rise in net profit at Rs 22 crore in the quarter ended September 30, 2007 from Rs 17.54 crore in the corresponding quarter of the previous fiscal. The company’s Q2 net operating revenues stood at Rs 177.17 crore, up 23.40 per cent.
Equus Red Cell has been assigned the creative duties of AKM, one of the country’s leading jewellery brands. The business was won on the back of a strategic and creative presentation made by the agency to AKM. The incumbent agency is Satish Sud Graphics.