Lakshmi Narasimhan, National Director for GroupM’s Central Trading Group (CTG), has put in his papers. Prasanth Kumar, CTG’s Buying Head of South, would take over as the National Director of CTG in full capacity.
Maxima Watches has awarded its creative duties to Mudra Communications following a multi-agency pitch in December 2006. The incumbent agency was Everest Brand Solutions. Senior sources put the account size at close to Rs 5 crore.
Google and CBS have spent the last year getting to know one another, and clearly have found that each has something the other can use. Which is why the worst-kept secret in the media world at the moment is the deal the two are negotiating and expect to finalize very soon. That's not surprising-but CBS allowing the search giant entry into the $68 billion U.S. TV advertising business would be.
Coca-Cola is finally set to introduce its biggest fruit juice brand, Minute Maid, in the country within the next six-eight weeks
The all-new Hyundai Verna has been bagging several auto awards of late – the ‘Car of the Year 2007’ at the 8th Overdrive Awards 2007, the ‘Best Mid-size Car of the Year’ at the NDTV Profit CNB-AAA Awards 2007, and the ‘Best Value for Money Car’ at the CNBC Autocar Auto Awards.
In a bid to increase its presence in India, Baskin Robbins has entered the retail market by tying up with big retail players. The company has also tied up for Delhi leg of the first All India Baskin Robbins Junior Cricket 7s tournament.
SmartHire has been nominated for the Best Recruitment Agency use of Online Recruitment at the OnRec Awards 2007 being held in the UK. SmartHire, which is the only Indian agency to receive nomination, has been nominated for its innovative use of TimesJobs.com’s services.
The Internet and Mobile Association of India (IAMAI) is back with the India Digital Summit. The two-day event would be held in Delhi from January 18. The focus this year would be on two distinct areas: Internet and related issues of current and future policies, communication tools and commerce, and mobile devices and mobile VAS.
Partners in Media Asia (PIM), a Singapore-based media company, is rolling out a range of media products to build upon the platform launched last year with the India Radio Forum and Awards 2006. The new titles include both print and online, and will be published under the India Radio Bulletin brand.
Anirban Mukherjee, Planning Head of McCann Erickson, Mumbai, is joining Ambience Publicis as Vice-President, Planning. His current assignment at McCann involves leading a team of planners where he is handling key businesses such as Unilever (Pears, Liril, Vaseline), Marico (Saffola, Parachute), J&J (Stayfree), Tata Indicom, etc.
In a surprise move, Rahul Kanwal, Senior Special Correspondent with TV Today Network, has been elevated to the post of Executive Producer to head the Headlines Today channel. He replaces S Srinivasan, who has quit the channel.
Amar Ujala has started sporting a more youthful and smart look from January 16, 2007. The last time the paper had changed its look was four and a half years’ back.
Indian, formerly Indian Airlines, has decided on its creative agencies. The four agencies empanelled on the board are Rediffusion DY&R, Everest Brand Solutions, RK Swamy BBDO and Interpublicity. The size of the business is estimated to be in the region of Rs 15 crore.