Guest column: Chintamani Rao, Strategic Marketing and Media Consultant remembers a young Piyush Pandey and his subsequent rise to creative superstardom
BARC said it was not ready, but the government says BARC is. What has been done in the last three weeks that makes the data kosher, writes Chintamani Rao, an independent media consultant
Guest Column: Strategic Marketing & Media Consultant Chintamani Rao opines that ASCI's ban on surrogate ads for liquor brands is welcome, but the only effective solution is legislation